OptCulture Bulletin
Welcome to OptCulture blogs! Your go-to place on all you need to know about offering omnichannel customer experience to your buyers across!
A customer just informed you that your email ended up in their spam folder as opposed to their inbox. Not to worry, this happens to everyone in the world of email marketing.
Congratulations, you have just decided to move into the world of email marketing. To get the ball rolling here are a few campaigns that every business should start with.
A loyal customer base is a crucial ingredient for a successful retailer. However, the ability to enlarge this base and track their activity can be difficult.
Here are some insights on the paradigm shift and how brands can ensure customer engagement through loyalty programs.
E-receipts from OptCulture enable you to integrate them directly with your point-of-sale to provide a seamless experience.
Customers of omnichannel experience tend to buy more, There are myriad benefits of using omnichannel retailing. Let’s look at some of the fundamental ones.
Inarguably, email is way far from being dead. Many business owners ponder whether email marketing is still effective.
Black Friday, Thanksgiving, Christmas, and New Year’s are the perfecta of the most money-making season for in-store and eCommerce retailers.