A customer just informed you that your email ended up in their spam folder as opposed to their inbox. Not to worry, this happens to everyone in the world of email marketing. 

Congratulations, you have just decided to move into the world of email marketing.  To get the ball rolling here are a few campaigns that every business should start with.

A loyal customer base is a crucial ingredient for a successful retailer. However, the ability to enlarge this base and track their activity can be difficult.